Keeping up with technology

Keeping up with technology

Technology is changing the world that we live in and it’s redefining the face of business. It’s been called the “Fourth Industrial Revolution” because the changes it brings greatly affect the way we work.

In previous eras, great changes were made by technology with the advent of railroads, electricity, and telephone networks. Today, advances in technology in the form of cloud computing and 5G networks have made working more flexible and communicating with customers a cinch.

However, the drastic pace at which new technologies arrive can be mind-boggling and overwhelming. If you ignore these tech trends, you may miss out on important developments that can improve your business and make it more competitive. To keep up with the ever-changing tech landscape, here’s what to do:

1. Get involved

Joining tech forums is one way to learn about new things. This is the place for important news or gossip about the latest tech trends. They also allow you to speak your mind and express your opinions, questions, and doubts. The same goes for tech blogs and websites, but narrow your choices to the reputables ones. After all, your main goal is to be informed, not misled by the wrong sites.

2. Follow the leader(s)

Connect with the right people on Twitter by following tech giants like former Microsoft CEO Bill Gates, technology entrepreneur Elon Musk, Google CEO Sundar Pichai, tech vlogger MKBHD, aka Marques Brownlee, and others. Since many people use Twitter to announce something important, this is where you can get updates, tips, tricks, and other interesting and thought-provoking musings on the tech life.

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3. Visit stores

One of the easiest ways to see what’s going on in the tech world is to check out local electronic stores. You can do that either online or visit your favorite shops to exercise your legs at the same time. For instance, if you’re in Rochester, New York, why not head over to Microworx or Crossroads IT? When in Buffalo, it’s a good idea to drop by OfficeMax, Aaron’s, or even Kmart. Most of these establishments carry new smartphones, TV sets, computers, and other gadgets that will expose you to the latest tech trends.

4. Meet and greet the experts

If you want to meet the people who shape technology, it’s best to attend industry events or seminars. This will give you the opportunity to explore interesting topics, connect with fellow professionals, rub elbows with the best and the brightest tech superstars, listen to their advice, and gain firsthand knowledge about the right tech to grow your business.

By doing so, you can easily put a face behind the gadgets or software that you use at home or in the office. More importantly, you become aware of new products and services that will boost your business.

5. Know what you need

When learning about tech, don’t act like a hungry beggar at a buffet table. Not everything about technology is good or suits your business. Like some cars, there are lemons too. To avoid wasting time and money on things you don’t need (such as certain expensive software or hardware), be clear about your objectives and use technology to improve rather than complicate your business.

The right tech tools like a VoIP phone system, for example, should enhance your business and make your customers and employees happy. Don’t change or upgrade your existing technology for the heck of it, but make sure that what you get will bring you closer to your company’s goals.

Confused about technology? Don’t give yourself a headache! Consult the experts at Capstone IT. We specialize in right-fit technology for small businesses. Our comprehensive suite of solid tech solutions assures clients of highly responsive managed IT services at prices you’ll love. Contact us today for more information about our numerous tech packages that have helped many companies in the Rochester and Buffalo areas.


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